Andy Watts’ Latest Thought Leadership Frankly Financial Literacy Series: Reset, Realign and Prosper: Your Financial Plan for 2025

As we return to the office, it’s the perfect time to reflect on the last fiscal year and set a clear, strategic path forward for 2025. As many as 72% of CFOs are prioritizing budget efficiency and cost containment in the upcoming fiscal year.

Whether you’re a CFO navigating complex budgets or an individual managing your finances, a thoughtful reset can make all the difference. By reviewing where your financial plan worked—and where it fell short in 2024—now is a perfect time to realign your goals for a thriving 2025.

Reflecting on 2024: Lessons from the rearview mirror

Every successful plan starts with honest reflection. Understanding your income, including the ups and downs, and how to budget for it is fundamental to financial stability. Now’s the time to revisit your 2024 budget. Where did you hit your targets? Where did you overspend or underspend? Where did you overachieve? Do you have a good understanding of the reasons why?

Perhaps unexpected home repairs or rising auto costs threw you off. Maybe milestone costs, like family vacations, education expenses or medical bills, required a bigger investment than anticipated. Conducting a thorough financial health “check-in” helps you evaluate your progress versus the plan you set at the beginning of the year and identify areas to adjust for the coming year. For example, if discretionary spending on dining out or subscriptions crept higher than planned, recognizing it now can guide you to make smarter choices in 2025. The important thing is—what will you do differently?

Small adjustments, like automating savings, negotiating bills or temporarily reducing luxury expenses, can significantly impact your bottom line. These tweaks may seem minor, but they help build a more resilient financial foundation over time. Remember that a dollar saved every month starting in January is easier than saving twice as much if you need to manage your expenses mid-year. Reflecting on these actions will help you craft a sharper, more effective plan for 2025.

Fresh financial goals for 2025: Aligning strategy and opportunity

Setting realistic, actionable goals is key to staying on track and avoiding financial pitfalls. Consider what your financial landscape will look like this year:

• Income Changes: Are you anticipating a raise, bonus or new revenue stream? Or are you planning to do any side work in the coming year? Plan how you’ll allocate this additional income—boosting savings, paying down debt, purchasing something special for yourself or your family, or investing (either initially or incrementally) for long-term wealth creation. Planning before it happens will help ensure you hit your goal.
• Major Expenses: Do you have significant expenditures on the horizon, such as a home purchase, a new car, a child’s education, a milestone family trip, or is your rent increasing? Planning for these can prevent financial strain and keep you on track. Also, planning early or purchasing when others are not buying or going will enable you to more than likely save money. Can you buy your airline tickets 3-6 months in advance?
• Balancing Priorities: Strive to balance saving, investing and spending. When you earn a little more, how do you save some of it but also treat yourself? Saving all of it won’t reward you for your hard work, and spending all of it won’t help you create long-term wealth. For your investments, diversifying across different asset classes can help protect your wealth while positioning you for growth.
• Quarterly Checkpoints: Breaking your financial goals into quarterly milestones makes them more manageable and allows you to adapt as needed. For example, if your goal is to save $10,000 by year-end, aim for $2,500 each quarter. This approach helps you stay accountable and adjust for any unexpected changes. Leveraging the budgeting tools shared last year will enable you to break down your plan by month. Small steps are much easier to achieve versus large leaps.

A new year offers a fresh start but introduces new challenges. Economic uncertainties like inflation, changing interest rates or market volatility are unknowns and can impact your plan. A strategic approach to saving, spending and investing can help you stay ahead of these headwinds and capitalize on the opportunities they bring.

Maintaining and adapting your financial plan

A strong financial plan evolves with your life. The power of compounding interest means that even small, consistent contributions to savings or investments can lead to substantial growth over time. For example, setting up automatic monthly contributions to a retirement (401k) or brokerage account ensures you’re consistently building wealth, even with modest returns. If your company offers matching contributions, this is a great way to get a compounding effect with incremental investments.

Regular financial check-ins are essential to maintaining momentum. Just as you would assess performance metrics for a business or a sports team, evaluate your personal financial goals quarterly. Are you on track to meet your income and savings targets? If challenges arise—whether due to income changes, surprise bills or market shifts—a mid-year financial review can help you catch these shifts early and recalibrate your strategy.

Flexibility is key to resilience. Life is unpredictable, and your financial plan should be able to adapt. Whether reallocating funds, revising goals or exploring new investment opportunities, staying nimble ensures you’re prepared for whatever 2025 brings.

Prosper in 2025 with a proactive mindset

Financial success isn’t a one-time effort; it’s a continuous process of reflection, planning and adaptation. Your financial future is built on a solid foundation of proactive decisions and continuous improvement. Leveraging smart budgeting, focused goal setting and thoughtful investments will ensure you—and your teammates—are prepared for success. Here’s to making 2025 a year of growth, resilience and financial achievement.